Social Media is an enormous cultural trend for the past decade. It's dramatically changed the marketing approaches of companies and even added new job requirements and titles in PR departments. The overarching value and longevity of a cultural media manager position is questioned in articles by Midsize Insider when current reports seem showing a slowing in how many social media-specific job postings.
Midsize Insider cites an article from LinkedIn which states, "A current survey by Indeed.com caused controversy when it claimed that growth in positions with the title'social media manager'slowed to 50% previously year."
Midsize Insider wonders if these low numbers could simply be chalked around: companies hiring the same job with a different title or companies who need this location have previously filled it and which means hiring boom has slowed down for now. LinkedIn also notices that, "positions with photo sharing app'Instagram'in the title gained 644% and individuals who have'Vine'grew at 154%. This trend will continue with emergent trends and also the given trendiness of new apps, networks, and creative."
Social networking fluency can be a changing talent; the most used buzz site today may be totally different tomorrow. Users are all about interface and flow-it's hard to predict where these trending site will undoubtedly be until it's already a happening thing. Which means businesses who're seeing the worth in social media-based marketing schemes will be for up-and-coming social technology gurus; those prepared having an informative and general knowledge of the social world and how it operates, able to locate and join waves and trends important to the business enterprise enterprise hiring them.
has published articles with this topic as well and quote Indeed's Marketing Director Amy Crow as saying, "We're seeing an elevated demand for social savvy candidates across the organization - from human resources to product to customer service. Furthermore, we're seeing this demand span many levels, from executive assistants to senior vice presidents."
Companies attempting to hire new employees must consider whether their workers needs to have social media marketing experience as part of their proficiencies. It is now expected that companies will soon be easily obtainable and instantaneously available for searching out in the web world.