Mobile applications, in the first place, create new sources of income for the hotel. As a rule, the product’s functionality assumes a built-in online store through which the goods presented in the hotel’s gift shop and spa services are sold. Also, if necessary, the guest can quickly purchase a phone charger or a network adapter.
It has already been proved that the level of sales through the online store is much higher than sales using standard print advertising, since it is not limited by the space of the printed sheet. In addition, the advertising capabilities of the application allow you to attract commercial partners for additional profit, since it can be considered as a narrow-purpose advertising platform. Also, integration with booking systems (for example, with booking.com) creates an additional channel for the influx of visitors and increases hotel occupancy.